How "M3GAN" Became A Box Office Hit Thanks To A Creepy Dance And Instant Gay Icon Status

With the help of a widely imitated dance created for TikTok stardom and her immediate emergence as an LGBTQ icon, M3GAN went viral months before the release of her film, paving the path for record-breaking box office triumph.

Since the first trailer for the horror-comedy movie M3GAN, in which the doll dances, sways side to side, and flips, debuted in October, the internet has been in a frenzy. The movie stars the artificial intelligence-powered doll of the same name who bonds with a young girl before quickly turning overprotective and murderous.

Because of its humor and campiness, her dance to a spooky remix of Taylor Swift's "It's Nice to Have a Friend" went viral online, inspiring numerous memes and tweets that combined M3GAN's dance with songs by other artists like Beyoncé and Megan Thee Stallion (or, as one popular tweet put it, "M3GAN Thee Stallion").

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CHECK OUT THE TRAILER FOR M3GAN HERE BELOW



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